Honeymoons Website Case Study: 9 Years Later
Just Honeymoons: 9 Years Later, How SEO Built in 2013–2017 and Rebuilt in 2020 Still Wins in AI Search Objective: The primary goal of this retrospective case study is to demonstrate the compounding returns of sustainable SEO. By showcasing how content structures built nearly a decade ago continue to dominate traditional search and capture prime […]
Travel eSIM Brand Link Building Case Study
Travel eSIM Brand Link Building Case Study Objective: We aimed to grow the client’s digital presence. As a new eSIM provider within a competitive industry, growing their organic traffic, AI citations, and brand recognition are the primary goals. We conducted a strategic 4-month link-building sprint to improve the brand’s off-site E-E-A-T signals. Results: 2,580% increase […]
Hotel Paid Ads Case Study
Hotel Paid Ads Case Study Website: This website serves as the digital storefront for a small coliving hotel in Cape Town. The hotel offers a bespoke stay for digital nomads and global travelers seeking a welcoming community within the Mother City. Objective: We aimed to increase room sales during the shoulder season in Cape Town […]
Travel Agency Website SEO Case Study
OTA Website SEO Case Study Website: TravelLocal provides custom-made tours with local guides for destinations across the world. Their primary audience is the USA; however, they also target the UK and Germany. Objective: We aimed to craft a rich SEO strategy that focused on growing brand awareness through authentic content that showcases expertise. Date: First […]
Italy Travel Website SEO Case Study
Italy Travel Website SEO Case Study Website: This website provides in-depth information about Italy and travelling throughout the country. With the website’s success, the brand soon expanded into the itinerary planning and tour industry. They have recently launched an app using SEO as a key driving channel. Objective: We aimed to craft a successful strategy […]
Hotel Website PR Marketing Case Study
Hotel Website PR Marketing Case Study Website: Our CEO, Matt, has a coliving hotel space in Cape Town, and in an effort to improve off-season bookings, he partnered with some micro-influencers. What we’ve seen since these collaborations has been nothing short of exceptional. Here’s how his influencer marketing partnerships paved the way for more bookings […]
Hiking & Travel Website SEO Case Study
Hiking & Travel Website SEO Case Study Website: This website provides in-depth information about first-hand experience of hikes throughout the USA and parts of Europe. With the website’s success, the brand has since expanded significantly. They have started offering hiking ebooks, backpacking courses, and more. Objective: We aimed to craft a successful strategy focusing on […]
Travel Blog Organic Traffic Growth Case Study
Travel Blog Organic Traffic Growth Case Study Objective: Grow the travel site’s organic traffic and improve rankings by creating content in clusters. Strategic Observation: The website’s organic clicks increased by more than 3x in just a year. Date: Jan 2022 – Jan 2024 Sevices and Skills Used Idea and Strategy 50 Geographical locations […]
Travel Blog Topical Cluster Growth Case Study
Travel Blog Topical Cluster Growth Case Study Objective: Grow a 5-year-old travel site’s organic traffic & authority by focusing on a single topical cluster. Strategic Observation: The website’s users increased from 5,560 monthly users to 16,671 monthly users in under six months. Date: April 2022 – November 2022 Sevices and Skills Used Topic Mining Topics […]
Pet Blog Growth Case Study
Pet Blog Growth Marketing Case Study Objective: The objective of this case study was to drive large amounts of traffic to the pet blog to increase ad revenue. Strategic Observation: The website’s users increased from 352 users per month to 18,004 users per month in under a year. Date: December 2021 – October […]