When it comes to your tourism marketing strategy, it’s important to know exactly where you’re headed. Having a wishy-washy plan of action is where most destination marketing strategies fall a little short. It’s important that you get very specific and granular about the goals you would like to achieve because this means you’ll be a […]
How to Build a Tourism Marketing Strategy or Plan in 6 Easy Steps Read More »
Travel agents have the difficult job of trying to provide value for their audience and promoting destinations to actually make a sale all at the same time. And with travel being a highly visual niche, it can feel like you need to present on ALL platforms ALL the time in order to make your presence
Content Marketing Ideas for Travel Agents | Add Value + Increase Sales Read More »
When it comes to digital marketing for the travel industry, you cannot simply do what everybody else is doing and hope it’s going to work. While standard tourism marketing is essential to the survival of your business, it’s important to take steps to go above and beyond. This way, you can ensure you are doing
Digital Marketing for Travel Industry | Increase Reach + Make Sales Read More »
Travelling around the world, taking photos in remote locations, and living the life everyone dreams of isn’t as hard to cultivate as you might imagine. But it’s not all rainbows and butterflies; there is a lot of hard work that goes into being a travel blogger. But without the help of SEO, you could be
SEO for Travel Blog | Bump Up Your Rankings & Increase Traffic Read More »
In order to be successful online, you need to have the right keywords. In this blog post, we will go over six places where you can find good travel keywords to boost your SEO strategy. You’ll learn how this practice differs from regular search engine optimisation (SEO) and why nailing this is important when working
Finding Travel Keywords: A Top SEO Skill for Travel Bloggers Read More »
If you’re looking to promote your hotel/s through social media marketing, this article has you covered. From discussing the concept of hotel social marketing to the different platforms, channels, and social media strategies, here’s everything you need to know. Social media has become a part of our daily routine. Besides personal usage, businesses have also
Hotel Social Media Marketing Strategies: Build Brand Awareness Read More »
I have been approached by many travel startups to help them with their marketing. Not all of them were great ideas. Of all the startups I helped to grow, this one turned out to be one of my favorites, getting in startup programs with Google and YCombinator. Using everything I had learned so far, I
Travel Startup Marketing Strategy & Case Study (9000%) Read More »
The complex and evolving world of travel has experienced a remarkable and unpredictable past few years. The upheaval of recent pandemic restrictions on the one hand, and a burgeoning appetite for travel on the other, have left the focus on how to attract customers online squarely in focus. In large part, this is because prospective
Travel SEO: Ultimate Guide to Travel Marketing Strategy for Search Engines Read More »
Each industry has its own characteristics, best practices, and strategies to tackle problems. This is why it’s important to look at industries separately when thinking of how to market and expand them. The tourism industry is no different, with tourism marketing becoming a critical topic for all businesses today. Marketing techniques are rapidly evolving because
Marketing in Tourism Strategies | 5 Tips on Types Read More »
Hotel advertising has always been important. However, with the shift from traditional media to digital media, there has been a change in the way people travel and how they book their accommodation. For this reason, having an online presence is fundamental for your hotel to generate brand awareness and get more bookings. Focus on hotel
Hotel Web Advertising – 9 Best Digital Marketing Strategies Read More »
