Our strategists dive deep into the data in order to suggest ways in which you can improve your site’s portfolio of content. We establish which pages should be SEO optimized in order to reach their full potential and bring ROI. We also find the pages that are dragging your site down and can be deleted or redirected. This allows you to streamline your content strategy and efforts, with the aim of improving ROI and avoiding any wasted resources.

We analyze the last year’s worth of Google Analytics data as well as Google Search Console data and information sourced from our other tools. This is so that we can form a holistic picture, that incorporates social and usability data, as well as SEO-related information.