Trying out a different campaign for our usual travel-related client, this website provided an AI-automated script-to-storyboard tool for filmmakers, advertisers, and YouTubers.
We aimed to craft a rich SEO strategy that positions the website’s tool as a top option within a competitive market by providing authentic content that showcases expertise and tool functionality. The primary goal was to generate organic leads to make the most of a small marketing budget.
First order placed in September 2024
3-Month SEO sprint at the end of 2024
3-Month link-building sprint in mid-2025
Ongoing support and consulting throughout 2025
We spent time training the client in best SEO practices so that they could be implemented in content going forward.
We analyze the company's niche to identify the best traffic-generating opportunities to increase organic leads to the website.
We create authentic, evergreen content that people are already searching for in order to rank in Google and LLMs.
We earned links from high-quality domains with genuine traffic to support the website’s trust and referral signals.
We optimized low-performing pages across the client’s website using SurferSEO to improve their performance in Google and LLMs.
Although the AI storyboarding industry is a fairly niche market, dominated by big brands, understanding how you can position your brand and unique offerings within this niche market is key to success.
Through a targeted content campaign, industry-relevant link-building efforts, and careful consideration, we were able to help this company break into the industry. The content strategy not only helped the website rank for highly searched terms in Google, but it has also resulted in a significant increase in referrals from LLMs.
It doesn’t matter how big or small your brand is; if you are able to position yourself correctly, you can turn a competitive organic search market into your lead-generating machine.
