The travel and tourism industry is possibly one of the toughest markets in the world. From massive tour operators like Get Your Guide and Viator to huge flight agencies like Global Travel, getting a foot in the door is no easy feat. This is where getting ahead of the rest with a targeted paid advertising […]
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We all want to offer a service that exceeds our clients’ expectations. But, as a travel business, how do you create content that takes the reader and the search engines into account? This may sound like a near-impossible task, but with the right strategy, the only limit is your imagination. As such, this guide will
The Best Travel Content Marketing Strategy for Tourism Read More »
Navigating the tricky world of SEO is challenging, especially considering the constant changes made by Google and other search engines. Despite the neverending developments of the industry, keywords have remained a constant for any successful website. Identifying the best travel keywords for a tour agency is essential. The travel niche is undeniably one of the
A Beginner’s Guide to Travel Keywords for a Tour Agency Read More »
A successful lead generation campaign can be the breaking point whether a travel business succeeds or fails. Without leads, there is no revenue. Without revenue, there is no business. So, learning how to generate leads for travel agencies is one of the top skills to acquire early on. Don’t worry. You’re not alone. Most travel
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If you’re working with writers and worried about AI-generated content being submitted, this guide is for you. And if you’re a writer who has received feedback stating that your content has AI, but you’re sure that you submitted human-written text, you’ll find this guide valuable. We’ve spent around six months working on improving the way
How to Detect AI-Generated Content & What AI Writing Means for SEO (2024) Read More »
If you’re searching for SEO for hotels, then you want to know how to increase traffic to your hotel website. When it comes to selling your hotel as a destination, you have to use targeted marketing tactics in order to be successful. And one of the best ways to ensure long-term success for your hotel
SEO for Hotels & Guest Lodges | Strategy for Hospitality Businesses Read More »
If you own a travel business, you know that the key to success is getting the word out that you exist. There are various ways to do this, but some are better than others, with paid advertising one of the most effective. However, traditional travel industry marketing and advertising methods can take longer, like SEO.
Pay-Per-Click for Tour Companies: PPC for Tour Operators Read More »
Everyone in the hospitality industry understands that you can’t succeed without good marketing. However, many also know that developing a marketing strategy for the hospitality industry isn’t easy. What should you include in your marketing efforts? How much of a budget do you need? These are all questions that plague the mind of any marketer.
Hospitality and Tourism Marketing Strategy: Marketing Hotels 101 Read More »
So, you’re a travel agency. You know all there is to know about destination vacations and creating the perfect packages for your customers. However, you aren’t getting much traffic, and as a result, you are only getting a few bookings. This is despite your best efforts to do SEO for travel agencies, which does bring
Google Ads for Travel Agency: Best Google Ads Strategy for You Read More »
If you’re looking into content marketing for hotels, then you’ll need to promote your offerings and increase brand awareness. But sometimes, getting traffic through your doors is not as easy as it may seem. A little marketing can go a long way in promoting your hotel, Airbnb, or resort. Allowing potential visitors to get to
Content Marketing for Hotels & Resorts | Your One-Stop Guide Read More »
