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schema markup for hotels

Schema Markup for Hotels | Guide to Using Structured Data

There are plenty of technical aspects to SEO that people arenโ€™t entirely familiar with, and schema markup is definitely one of them. Whether youโ€™re a website owner wanting to expand your knowledge or a marketer new to the industry, understanding schema markup for hotels is essential. While it all sounds very technical and complicated, itโ€™s […]

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email marketing for hotels

A Step-By-Step Guide to Email Marketing for Hotels in 2025

There are countless ways to market your hotel nowadays, from successful social media campaigns to paid advertising. While the opportunities are endless, one sales funnel still has some of the best conversion numbers in the industry: email marketing. While many may have thought email campaigns were dead, they are still extremely important โ€” especially for

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compare cloudbeds vs sirvoy vs little hotelier

Comparing Cloudbeds vs Sirvoy vs Little Hotelier for Hospitality

From Airbnb and Booking.com to Vrbo and Expedia, there are a plethora of websites where you can rent out your hotel, hostel, or rental home. With such a variety of options, it becomes increasingly difficult to know which platform to use. Like many other small businesses and homeowners looking to rent out their property, you

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user-generated content for hotels

User-Generated Content for Hotels | How to Encourage & Use It

Whether youโ€™re as big a site as Airbnb or a small coliving space looking to make your mark, the impact of user-generated content (UGC) cannot be denied. From social media posts to online reviews, UGC can make an impact in a plethora of ways. Not all customer content is sunshine and roses, though, but you

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Travel Posts Ideas | 24 Amazing Blog Topics to Write About

As fun and meaningful as it is, being a travel blogger is no easy feat. What many people donโ€™t know is that writing travel blog posts and travelling is a lot of work. And to keep up in the competitive travel niche, you have to create engaging travel post ideas to solve your readersโ€™ problems.

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seo for hotels

SEO for Hotels & Guest Lodges | Strategy for Hospitality Businesses

If youโ€™re searching for SEO for hotels, then you want to know how to increase traffic to your hotel website. When it comes to selling your hotel as a destination, you have to use targeted marketing tactics in order to be successful. And one of the best ways to ensure long-term success for your hotel

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Marketing strategy strategy for the hospitality and tourism industry

Hospitality and Tourism Marketing Strategy: Marketing Hotels 101

Everyone in the hospitality industry understands that you can’t succeed without good marketing. However, many also know that developing a marketing strategy for the hospitality industry isnโ€™t easy. What should you include in your marketing efforts? How much of a budget do you need? These are all questions that plague the mind of any marketer.

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content-marketing-for-hotels-and-resorts

Content Marketing for Hotels & Resorts | Your One-Stop Guide

If youโ€™re looking into content marketing for hotels, then youโ€™ll need to promote your offerings and increase brand awareness. But sometimes, getting traffic through your doors is not as easy as it may seem. A little marketing can go a long way in promoting your hotel, Airbnb, or resort. Allowing potential visitors to get to

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using SEO to get more direct bookings

Using SEO To Get More Direct Bookings | Tips & Best Practices

Is your online booking system giving you the best ROI? We have a secret to share with you. Search engine optimisation is one of the best ways to help increase bookings on your own site. And we’re going to show you exactly how to leverage this to your advantage. Search engine optimisation strategies and techniques

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Hotel PPC Management

Hotel PPC Management – How to Do PPC Advertising for Hotels

Gone are the days when guests would call dozens of hotels before making a booking. With todayโ€™s technological advancements, travellers are now making bookings within minutes by looking for hotels on Google and other search engines. As you already know, these search engines return thousands of results, with those appearing first getting the bulk of

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