Google My Business (GMB) is one of the easiest and most powerful tools for managing a strong online presence. If you’re running a tourism business and not using GMB, you’re leaving money on the table. Whether you’re a tour operator after more direct bookings, a hotel wanting to appear in Maps searches, or a travel […]
How to Set Up Google My Business for Tourism Businesses Read More »
Flight schema is a powerful set of tags that formalises how airline and flight information is presented online through search engines and AI systems. You may have seen it yourself when searching for flights online. It’s the detail-rich search appearance that shows the current status of flights, including departure and arrival times, as well as
How to Optimise Your Airline or Booking Site With Flight Schema Read More »
Do you see your competitors taking up more space than you in the search results, or always outranking you in the Google Maps Pack? If so, then it’s highly likely they’re making the most of destination schema, the golden goose of local SEO. When used correctly, it helps search engines understand your local business and
How to Boost Your Site’s Local SEO With Destination Schema Read More »
Nowadays, travellers turn to search engines before every trip, and search engine optimisation (SEO) is how you get ahead of the competition. When it comes to online visibility, using the right SEO keywords for hotels is crucial. They shape how your property appears in search results and catch the attention of potential guests searching for
How to Find SEO Keywords for Hotels to Boost Direct Bookings Read More »
So, you have a travel business and are in dire need of tour marketing ideas. Don’t sweat it. We’ve been in the game long enough to know a thing or two about the travel and tourism industry, so you’re in good hands. It’s not uncommon for beginners to have built a tourism marketing strategy, but
10 Tour Marketing Ideas & Strategies for Promotion in 2025 Read More »
A review is worth a thousand words. That is why review sites have become indispensable tools for travellers and hoteliers alike. The offer authentic insights from real guests and can help travellers find great value for money worldwide. But which sites are worth your time as a hotel business owner? Finding a reliable site using
8 Best Hotel Review Sites for Better Presence & More Bookings Read More »
I have been approached by many travel startups to help them with their marketing. Not all of them were great ideas. Of all the startups I helped to grow, this one turned out to be one of my favorites, getting in startup programs with Google and YCombinator. Using everything I had learned so far, I
Travel Startup Marketing Strategy & Case Study (9000%) Read More »
Being able to write a good itinerary is a powerful tool in the travel industry. A travel itinerary isn’t just a list of things to do. It’s a stop-by-stop break down of how a traveler should spend their time. Whether you’re a travel agent, blogger, content writer, or anything in between, itineraries are fundamental. Creating
How to Write a Travel Itinerary (Template and Tips) Read More »
When learning how to write a travel blog or designing your tourism website, one of the most important tools you will need is a list of go-to sites for incredible images. A photo speaks a thousand words and will add a whole new depth to your content. The visual aspect of your travel website
Free Travel Images for Commercial Use Read More »
We live in an age where uploading a post to a website should be simple, but alas, the process of uploading to WordPress is still somewhat of a burden. The good news is, with the right information, and a bit of practice, uploading a post to WordPress can be relatively quick and painless. But why
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