Are you finding it challenging to get your coliving on the map? Whether it’s seasonal fluctuations, stagnant marketing efforts, or limited brand exposure, we understand the challenges of entering the hospitality industry.
With over a decade of experience and a coliving run by our CEO, Matt, our coliving marketing services offer proven strategies. Whether you want collaborations that build your brand or a content strategy that earns more direct bookings, we’ll craft a campaign that aligns with your marketing goals.
With years in the digital marketing industry, we can offer services to anyone in the shared living sector.
We help increase your online presence and conversions to help your business outrank competitors.
Standing out in the coliving industry means building trust with your past, present, and future audience. As one of Colivings.com’s top affiliates and the team behind the thriving Cape Coliving in Cape Town, we know what it takes to grow a coliving brand in today’s market. We help you do just that through:
When it comes down to hiring coliving operators who specialise in SEO services, we offer a variety of price points. This is what our expert marketing effort will cost you:
Book a free consultation with one of our coliving experts.
Please fill out our custom orders form so we can create a coliving marketing campaign that aligns with your expectations.
Our strategies attract organic traffic and can position you as a leader in your niche, building recognition and trust with potential customers. Here’s how we help:
We implement retargeting campaigns to re-engage people who have shown interest in the past. This helps you stay at the top of their minds when they think of a co-working space in your location.
We help design email and communication systems that nurture leads for your coliving business. This effective communication enables you to monitor new enquiries, provide personalised follow-ups, send newsletters, easily request reviews, and update your audience. This not only gives you visibility but also demonstrates transparency, authority, and trustworthiness to your audience.
Through review optimisation and user-generated content (UGC) such as testimonials and photos from past guests, you’ll build social proof that converts. We also leverage influencer outreach to connect your brand with relevant digital nomads and travel influencers to improve your trust signals.
During an initial free consultation, we will have a discussion to understand your business, challenges, and goals. This call is crucial in identifying where you are succeeding and why, which will help us construct an effective strategy. We can also pinpoint any weak points or gaps to see how we can contribute and maximise your online presence with your target audience.
After the consultation, our specialists craft a campaign outline tailored to your goals and budget. Whether you need assistance with SEO, PPC, web design, content creation, or social media, we help you highlight your coliving’s unique benefits, community, and amenities to attract the right guests.
Once we have a game plan, it’s game on to execute it with monthly objectives. We will handle everything, from website content and technical SEO to updating content and more.
We constantly monitor your analytics and performance data to ensure you are growing steadily. We then compile a report on the key metrics that matter, i.e., ROI, enquiry statistics, booking numbers, and organic traffic, among others. Through these metrics, we can also refine our tactics to ensure your business remains optimised for the digital landscape.
We measure your coliving business’s success through three key metrics:
We calculate the number of organic website visitors who make bookings to assess the effectiveness of our marketing efforts.
By monitoring occupancy increases over time, we can see how well marketing drives sustained demand and fills available units. This is an important metric for your business’s growth and online presence.
If you aren’t visible to potential customers, they won’t be able to find and book with you. That is why we help to improve your online visibility with various SEO strategies from on-page to off-page. We monitor and optimise targeted keywords to increase organic traffic and qualified leads.
Do you want to invest in your coliving venture but don’t know where to start? We help you attract potential guests, expand your shared living brand, and build a thriving community that fosters long-term growth and visibility.
We’ll develop and implement an SEO strategy that helps:
Our marketing services boost your brand and coliving’s online presence through targeted content marketing and various digital campaigns. This increased visibility ensures you stand out among competitors and boosts your chances of attracting your desired target audience.
Community building is at the core of many coliving spaces. Building an authentic community that shares your goals and values is crucial. You can increase brand loyalty and community by promoting your unique culture and events through various channels. From email marketing to social media campaigns, we’ll craft a digital marketing strategy that highlights your unique selling points.
Blending property management software (PMS) with marketing strategies can streamline your booking processes and reduce friction for potential residents. This, in turn, also increases direct bookings, positive feedback, and operational efficiency.
With increased visibility and social proof comes increased trust from your audience. Marketing services that prompt transparent communication establish trust between the customer and the coliving space. This can motivate them to choose your accommodation over that of your competitors.
Coworking spaces are ideal for professionals seeking a dedicated workspace outside their usual office or home office. These are great for anyone seeking a productive place to share amenities and network.
Coliving spaces, on the other hand, are for anyone seeking a shared residential space focused on community and social living. Typically, rooms are private while kitchens, living rooms, and other amenities are shared.
The Coliving Investment Thesis centres around the idea that a coliving business can generate higher revenue than traditional apartments. This densifying of living spaces makes them a lucrative asset for investors.
The best way to target the right residents for your coliving spaces is by creating localised and focused content highlighting your community and connectivity. This can be done in various ways, such as local SEO, social media, or partnering with similar networks.
Building coliving communities is best achieved with a strong brand identity, which enables you to target customers who align with your values. It also helps to organise engaging community events, establish clear guidelines, and have inviting shared spaces.
We aim to combine SEO, engaging content, and seamless booking integrations to help your coliving brand capture high-intent searches. Through clear calls to action, simplifying user experience on your site, and building audience trust, we can ensure that you get long-term engagement.
Yes, we do! If you have a unique coliving concept or need something extra, we can provide a thorough consultation to analyse your current marketing efforts and help identify strategy gaps.
Need a Successful Coliving Campaign?
Book a FREE consultation with one of our strategists today!
