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Hospitality & Travel PR Services
The travel industry requires unique and memorable experiences. Past travellers may know of your excellent services, but how do you reach your next first-time client?
At Travel Tractions, we offer years of industry knowledge and expertise, knowing the right platforms to target and the right people to connect with. From media outreach and influencer acquisition to link building and social media campaigns, our travel PR services are tailored to match your unique needs.
Struggling to connect with the right people?
Understanding industry trends and forming a conversion-earning relationship isn’t easy. Fortunately, navigating the difficulties of travel and hospitality PR is our agency’s speciality.
Get links that have a proven track record, earn mentions in notable publications, and foster a social media profile that improves exposure in Google and other AI engines.
How We Can Help:
- PR Strategy
- Content Creation
- Media Relations Management
- PR Campaign Management
- Influencer Partnerships
- Digital Consulting
- Campaign Reporting
- Social Media Marketing Campaigns
- Paid Ad Services
- Link Building Services
Quick Jump
Our Public Relations Services for the Travel Industry
From independent boutiques to global travel brands, we offer customised campaigns and a range of PR services to match your specific needs.
Media Relations & Press Campaigns
We help connect you with leading media outlets in the travel industry, earning your site conversion-earning exposure
Influencer Partnerships
We help find influencer partnerships that not only benefit potential clients but also ensure they align with your brand values
Campaign Reporting
Doing the work is one thing, seeing the difference is another. We provide monthly reporting to demonstrate the results of our PR campaign
SEO & PR Strategy
From your website’s use of feature badges to finding gaps in your past PR campaigns, we help craft a strategy unique to you
Small Campaign
A small boost to your site’s PR efforts
$
1199
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Monthly PR strategy (1 hr)
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Content creation
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1000 traffic minimum
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Monthly campaign reporting (30 min)
Medium Campaign
A decent boost to your site’s PR efforts
$
1999
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Monthly PR strategy (3 hr)
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Content creation
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DA/DR 25+ travel sites
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1000 traffic minimum
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1-2 influencer acquisition opportunities
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Monthly campaign reporting (1 hr)
Full Campaign
A custom campaign designed for your site
$
2799
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Monthly PR strategy (5 hr)
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10-15 press releases or links
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2+ social media posts a week
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Content creation
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DA/DR 25+ travel sites
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2000 traffic minimum
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2-4 influencer acquisition opportunities
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1hr monthly 1-on-1 consult
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Monthly campaign reporting (3 hr)
Our Clients Have Featured In:
Always awesome service from Matt, his team is quick to take feedback and craft exactly what you need. Highly recommended.
Thanks for the intensive SEO audit. I'm still working through the suggestions and will be making changes for months. It's been a great blueprint for moving forward and my stats are the highest they've ever been.
I've been working with Matt and his team for a few months now and am blown away by the quality of work delivered each and every time. Excellent communication, on time delivery and very competitive prices. Would recommend and hope to work with him well into the future! Thanks Matt and team
We've been working with Matt and his team for several months now on everything from content creation to SEO optimization. They're wonderful with communication, taking direction, rolling with last minute changes, and generally making things easy on our end. They have become valued members of our team, and we look forward to working with them for years to come.
The amount of experience and knowledge these guys have of SEO is astounding! I had an audit/consulting session with Matt and came out of it with a long list of suggestions and action items to implement. Already seeing results - thanks Matt!
I have worked with Matthew for almost 10 years with great success and recommend his expertise without hesitation. Dedicated and tenacious!
Top quality, they did some SEO work for me and I was more than satisfied, my site reached the target and more. Now my business is in overdrive and I am turning away clients.
The best travel SEO, writing and link building service you can find anywhere at groundbreaking prices. Would love to kick start new sites just so I can utilize their rock star services.
The results have been absolutely amazing. My request to rank in a fiercely competitive market was not an easy one and they came through with flying colours.
Been working with Matt for a good couple years now and he really knows his stuff. Love his SEO audits the most as they are comprehensive and reveal a lot of useful information.
If you are looking for trustworthy, relevant link building and exceptional content creation strategies I highly recommend that you look no further and contact Matthew to give his insights.
....produces results that outmatch any other SEO I've worked with.
... an SEO legend. He knows his stuff.
...an excellent SEO strategist.. He is methodical, diligent, detailed orientated, inquisitive and he has a palpable hunger for knowledge.
Any company working with Matthew will have a valuable asset in their hands.
... a pleasure to collaborate with him. I'll definitely work with him again in future.
...very knowledgeable and a has a in depth knowledge of Search Engine Optimization. Wonderful person to work with..
In my mind you’re heading sky-high, breaking stratosphere vibes. Go fourth and conquer dude.
....work on Just honeymoons has been outstanding. His knowledge of SEO was superb as he could pick up on things that our web developers have often overlooked or explain something in Google Analytics that people in the industry could not.
Benefits of Our PR Campaigns for Your Travel Brand
Our PR campaigns can help your travel brand reach the key audiences at the right time. But the benefits of our services extend beyond exposure. Here’s a quick look at what you can expect.
Drives Awareness
Our campaigns drive awareness of your travel or hospitality brand beyond the search engine results page (SERP). We consider PR a holistic effort, targeting your audience across multiple channels, including online publications, travel websites, social media platforms, and open forums.
Improves Your Brand Authority
Brand presence is as relevant as ever. To stand out from your competitors, we target the right media outlets with high authority in the travel niche, improving how people see your brand.
Targets High-End Audiences
Our targeting PR efforts reach your target audience at the right time. We tailor our PR strategies to help you get visibility through backlinks, social media engagement, and targeted collaborations to help you achieve your highest ROI.
Enhanced Trust & Credibility
Brand presence is one thing, but earning trust and credibility is another. With the use of user-generated content (UGC) and tried and tested campaign strategies, we’ll help convert online mentions into significant trust signals for search engines and people.
Our Campaign Focuses on the Metrics That Matter
We know that traffic to your website isn’t the only metric that matters. Our PR reports focus on key details, such as share of voice, CPC, ROI, enquiry metrics, and conversion statistics to show genuine change.
Ready to take the next step and start your PR journey?
Have a look at our Travel PR Packages
Frequently Asked
Questions
Be it about influencer marketing, media coverage, or more details on our services, here are some quick answers to common questions about travel PR.
We partner with a carefully curated selection of influencers and identify the best fits for your brand. Our team collaborates with influencers to create authentic and engaging content that promotes your brand in the way you envision.
Our services go above and beyond by treating PR as an entire ecosystem. We craft campaigns that factor in all the elements of effective PR efforts, including influencer outreach, link building, social media campaigns, and paid ads.
Depending on your package, we will either send you a report, including a recommended strategy for the next month, or schedule a call with your project manager. During this call or in your report, you will have the opportunity to discuss ways forward and potential adjustments for next month’s work.
If you want to cancel your monthly retainer, all you need to do is send an email to matt@traveltractions.com at least 30 days before your desired time of cancellation. Unfortunately, we cannot process cancellation requests for the current month.
This is where we go through a report for the analytics and KPIs of your website. We discuss the things that were done previously and what effect they may have had. We also discuss current and future strategies that you or we would like to pursue. We’ll also answer any questions you may have and help you with any issues or strategies you want to roll out.